The iconic Toys R Us brand has experienced a remarkable resurgence in recent years, bringing back a wave of nostalgia for generations of toy lovers. For many, the sight of Geoffrey the Giraffe brings back cherished childhood memories. This exciting comeback has been particularly strong in Canada, and a recent video by Mega Jay Retro captured the thrilling full tour walkthrough of a brand new Toys R Us store at Scarborough Town Centre in 2024.
The video documents the anticipation and ultimate joy of witnessing this beloved toy retailer open its doors once again. Initially, the excitement was palpable as the creator investigated rumors of a new location. After scouting the Scarborough Town Centre, the confirmation of a massive, under-construction Toys R Us and Babies R Us joint venture was met with sheer delight. This new Toys R Us store represents more than just a place to buy toys; it signifies the enduring power of play and the magic of a dedicated toy shopping experience.
The Grand Return of Toys R Us in Scarborough Town Centre
The journey to the opening of the new Toys R Us store at Scarborough Town Centre was filled with eager anticipation. Initially spotted as a construction site with “Babies R Us, getting set for big fun. See you soon. Under construction, still in progress” signage, the prospect of a grand opening was a major talking point. Local inquiries suggested a potential opening in May, adding to the buzz.
Ultimately, a soft opening preceded the full unveiling, but the sentiment remained clear: Toys R Us was back, and it was glorious. The sheer size and modern decor of this new location are immediately striking. The store is designed not just for transactions but for an immersive experience, inviting both children and adults to explore and rediscover the joy of toys.
A Deep Dive into the Toy Aisles: From Action Figures to Plushies
Stepping inside the new Toys R Us at Scarborough Town Centre, visitors are greeted with a dazzling array of products across various beloved categories. The layout encourages exploration, ensuring that every corner holds a potential treasure.
Action Figures and Collectibles
The action figure section is a definite highlight for collectors and fans of all ages. The store boasts an impressive selection from popular franchises, including:
- **G.I. Joe:** Fans can find classic characters like Duke, Dreadnaught Buzzer, Cobra Officers, Big Boa, Technovipers, Iron Grenadiers, and Cobra Metalhead. An interesting note is the availability of “Trouble Bubbles” figures, which were Target exclusives in America but are exclusive to Toys R Us in Canada, offering a unique opportunity for Canadian collectors.
- **Star Wars:** From Obi-Wan Kenobi and Darth Vader to newer characters like Paz Vizsla and Ahsoka Tano, the galaxy far, far away is well-represented. Budget-friendly options are available at competitive prices, such as the NED-B figure which was seen on a significant sale at $19.99, originally $49.99, a 60% discount. The store also carries the archive wave figures, including Darth Vader, Luke Skywalker, and Stormtroopers, noted as international releases not typically found in America.
- **Marvel:** The shelves showcase a wide range of Marvel Legends figures. Enthusiasts will find Crystar, Black Panther (T’Challa), Angel with an impressive wingspan, and a Wolverine two-pack. Figures from “No Way Home” like The Sandman, MJ, and Matt Murdock, along with Tombstone, Spider-Shot, and Hallow’s Eve, are also available, with some figures like the Last Stand Spider-Man priced at $44.99 each.
- **Transformers:** While not the largest section, it offers exciting finds like the Concept Megatron from the Studio Series, which can transform into a jet or a tank. Other notable figures include RED White Prime (Ultra Magnus in his white form), Starscream, and Knock Out.
- **WWE & AEW:** For wrestling fans, there are new Bend’Ems figures, plushies, and detailed action figures of stars like Trish Stratus, The Rock, and Hollywood Hogan.
- **Gundam:** A noteworthy addition to the store’s offerings is a dedicated section for Gundam model kits, appealing to a slightly older hobbyist demographic.
Plushies and Soft Toys
The softer side of the toy world is equally vibrant. The new Toys R Us store features an abundance of plush toys, perfect for cuddles or collecting. Pokémon plushies, including popular characters like Pikachu, Squirtle, and Charmander, were prominently displayed. Eight-inch assorted Pokémon plush were available at a special price of $13.97, an impressive 50% off their regular $27.97 price. Beyond Pokémon, other plush characters like Kirby and The Beatles add to the diverse selection.
Beyond Figures and Plush: Games, Educational Toys, and More
The Scarborough Town Centre Toys R Us store truly aims to be a one-stop shop for all things play, extending its offerings to traditional games, creative play, and outdoor fun.
Board Games and Family Fun
The board game section is extensive, featuring classics and new releases. Families can find favorites like Connect 4, Battleship Royale, Clue Jr., Hungry Hungry Hippo, and various Monopoly editions. There was a notable sale of “up to 40% off on all Monopoly board games,” including traditional, Discovery, and Super Mario Monopoly. Other popular games like The Game of Life, Goosebumps, Shark Chomp, and a wide array of Uno games ensure there’s something for every game night.
A particularly charming feature of the store is the inclusion of “demonstration areas.” These interactive zones allow kids to try out toys, such as the Pitter-Patter Pets for $16.99, before making a purchase. This hands-on experience is a welcome return to traditional toy shopping, making the visit more engaging for children.
Creative and Educational Play
Recognizing the importance of developmental play, the store includes sections for younger children and educational resources. There are Frozen puzzles, Glitter Number Train sets, and other building sets. The Babies R Us section seamlessly integrates, offering items like strollers and infant toys.
The commitment to “edutainment” is evident in the expanded book section, which features activity books and short stories from popular franchises like Pokémon and Dog Man, as well as classic characters like Clifford the Big Red Dog. This growing focus on books and learning toys highlights a broader trend in the toy industry to combine fun with educational value, providing engaging resources for young minds.
Outdoor Adventures and Vehicle Fun
For active play, Toys R Us offers a range of outdoor and vehicle-themed toys. Bicycle accessories and helmets are available, alongside sports equipment like room basketball. Nerf products are extensively stocked, celebrating the brand’s enduring popularity. Little Tikes vehicles and a variety of bikes encourage outdoor exploration. The remote control (R/C) section is also impressive, featuring Sharper Image R/C vehicles with sales of 20% off, some dropping from $189.99/$199.99 to $87.97. Drones and Robo Alive creatures, known for their realistic movements, add a modern twist to traditional R/C play.
For those who love construction and vehicles, there are Mini Works and Harley-Davidson’s toys. The Hot Wheels aisle includes monster trucks at $12.99 and elaborate play sets like the gigantic Ultimate T-Garage Dragon set, showcasing the thrill of imaginative vehicle play.
The Magic of Geoffrey and the Modern Toy Store Experience
Throughout the store, Jeffrey the Giraffe, the beloved Toys R Us mascot, is prominently featured, reinforcing the brand’s identity and connection to childhood memories. The overall decor is bright and inviting, creating a fun atmosphere for families.
The new Toys R Us store at Scarborough Town Centre embraces the idea that toy shopping is an experience. It’s a place where children can dream and explore, and where adults can reconnect with their inner child. This grand return is a testament to the enduring appeal of physical toy stores in an increasingly digital world, offering a tangible sense of wonder and excitement that online shopping often cannot replicate.
This brand new Toys R Us store is a vibrant hub of play, offering a vast selection of toys, games, and collectibles. The emphasis on interactive experiences, combined with nostalgic favorites and modern trends, truly makes this Scarborough Town Centre location a destination for all.
Geoffrey’s Q&A Corner: Your Questions from the Toys R Us Walkthrough
Where is the new Toys R Us store mentioned in the article located?
The article describes a brand new Toys R Us store that opened in 2024 at Scarborough Town Centre in Canada.
What kind of toys can I expect to find at this new Toys R Us store?
You can find a wide variety of toys, including action figures, collectible toys, plushies, board games, educational items, and outdoor play equipment.
Does this new store only sell toys?
No, this Toys R Us store is a joint venture that also includes a Babies R Us section, offering items like strollers and infant toys.
What makes visiting this new Toys R Us store a special experience?
The store is designed for an immersive experience with modern decor, features demonstration areas where kids can try out toys, and prominently displays the beloved mascot Geoffrey the Giraffe.